Social media is an animal. Nay—it's a beast. It's a loud, hairy, wild, moody force to be reckoned with, constantly changing its path and its prey. However, as dangerous as it may seem, it can (and should) be tamed to serve you personally and professionally.

Americom Creative Director, Lance LaRue, served as guest speaker at Lamar University 01/31/19, sharing strategic insights and branding expertise on the topic: The Art of Social Media Etiquette.

Today is Google's 20th birthday, which seems both shocking and inspiring. In celebration of 20 years of amazing, we put together a list of 20 lessons we learned from Google over the years.

For Constitution Day, we take a look at a patriotic brand and their marketing strategy. Getting noticed in the name of U-S-A, U-S-A, U-S-A!