Cyber Security InfoProtecting your customers personal information while viewing your website or online store should be of interest to any business. Not only is it the right and responsible thing to do it also establishes a level of trust and credibility. Another reason your business should invest in SSL is SEO opportunities....

Tips for Hitting the First Page of Google Results Why is the first page of Google so important? Let me answer this question with a question. How often do you click to go to page 2 in Google search results? According to Digital Synopsis, the first page of Google consumes 95% of search engine traffic, leaving a measly 5% left over for page 2 and beyond. It is evident that hitting the first page of Google results is critical for your business to be seen by consumers, but how do you land on the...

Here are 5 crucial reasons video belongs in your marketing plan: 1. Grabs Audience Attention Think of the sound of a tree falling in a forest metaphor. If the tree falls and no one hears the sound did it make a sound at all? In many cases the world is suffering from digital overload and attention spans are getting shorter. Video advertising is one of the most effective ways to grab your audience’s attention. In marketing and advertising it does no service to reach thousands of viewers without...

Design is much more than graphics, logos and unique fonts. It is the identity, the mood, and the life of your brand; the connection of your brand to your customers. "Design is intelligence made visible." -- Alina Wheeler A lot of businesses or individuals will attempt to bootstrap their way through the design of their company instead of relying on a dedicated professional. You think that designing a logo and picking some fonts shouldn’t be that tricky, right? Then you spend hours scrolling...