RADIO CAMPAIGN 11/24/2009
Mission: Increase phone/Internet leads and sales in a new, untapped market.
Solution: Identify new market & media outlet where our target demo shows strong potential; qualify local, well-known radio personality to partner with for on-air live endorsement; tie-in our newly designed collateral as offer.
Result: Customized, off-rate card schedule & materials contributed to producing over 9x the investment for less than 10 week period. Produced one of the best cost-to-profit ratios in company history.
MAGAZINE ADVERTISEMENT 1/30/2008
Mission: Gain new customers for time-sensitive purchase.
Solution: Identify targeted customers’ buying habits and create a design to highlight desired lifestyles; medium of choice is a strategically-placed popular U.S. news magazine.
Result: 80+% off rate price media buy & design helped produce $115K+ Return just in New Sales, not to mention an additional $144K in Load Sales.
E-MAIL AD CAMPAIGN 2007
Mission: Increase internet sales for a regional food products business, push for holiday sales increase & persuade former customers to buy again.
Solution: Create a cost-effective promotional offer. Through Americom advertising & integrated AmeriCommerce, design & perform a Christmas email offer to over 8,000 customers.
Result: Over 800% Return on Investment! More ancillary items & up sell products were sold than the actual discounted products.
WEB MARKETING 3/18/2006
Mission: Increase internet sales for a regional industrial products supply company & increase identity.
Solution: Apply AmeriCommerce system to website & enhance keyword marketing from tactical development & awareness through banner ads & consultation.
Result: Tripled the company’s online sales within 1st year of implementation.
EVENT AD CAMPAIGN 2006
Mission: Announce a holiday event & draw attendance within budget under 4 weeks time.
Solution: Create light-hearted ads that focus on family involvement & fun through a combination of billboard, television, press release & website.
Result: Increased attendance 500+, over 20% more than expected.
call 1-800-936-9006 for more info on case studies & examples.